Post by account_disabled on Mar 7, 2024 7:04:57 GMT
The stories of how a business started, what was the idea that motivated it or the adversities to move the company forward, are elements on which any business can base its storytelling. N Know your audience. The hero of your story can be yourself, your client, your suppliers... In any case, the client must identify with the protagonist of the story, so you must know who they are, what they need and what pain points they want to get away from, this provides the framework for your story. N Develop the script of your story. You must define a main plot and introduce a narrative journey with a presentation, a middle and an end. For this you can use different formats; text, video, audio, images... Discover what your customers like and tell them the story in that format. Keep in mind that it should be easy to remember and, therefore, simple.
It must have sufficient strength and emotional impact to make a mark and at the same time have the simplicity necessary to be transmitted to many people. N You need a promise. It is the reason for the story, the conflicts that person Paraguay Mobile Number List faces and how you can help them. What is the result, benefit or promise you offer? What aspect of your product or service do you want your audience to stick with; the ease of use, the speed, the customization, the enjoyment of the experience, the pleasure of use...? The stories must connect with that desire through content that can be part of the daily reality of that audience. This is the main concept that highlights your brand values and generates trust. When you tell a story that makes people wonder if you are reading their minds or connect with those anecdotes, quirks or mishaps that one thinks only happen to them, you awaken their attention and interest.
Investigating what your audience is really looking for on social networks, forums, in comments or surveys will help you craft this message. N Connect with a specific emotion. The joy, the fear, the surprise, the sadness, the rage... Without emotions there is no reaction, it is emotions that move us to action , that motivate us, so connecting with them makes people want to know more about your brand, try your offer or buy your product or service. In addition, it is easier to connect with someone when you talk about how you have overcome the real challenges that we all face, than by pretending that everything is very easy, because that way they will feel identified and transfer it to their own personal experience. N Link the story with your brand image. The user must easily relate that story that has managed to move them with your brand.
It must have sufficient strength and emotional impact to make a mark and at the same time have the simplicity necessary to be transmitted to many people. N You need a promise. It is the reason for the story, the conflicts that person Paraguay Mobile Number List faces and how you can help them. What is the result, benefit or promise you offer? What aspect of your product or service do you want your audience to stick with; the ease of use, the speed, the customization, the enjoyment of the experience, the pleasure of use...? The stories must connect with that desire through content that can be part of the daily reality of that audience. This is the main concept that highlights your brand values and generates trust. When you tell a story that makes people wonder if you are reading their minds or connect with those anecdotes, quirks or mishaps that one thinks only happen to them, you awaken their attention and interest.
Investigating what your audience is really looking for on social networks, forums, in comments or surveys will help you craft this message. N Connect with a specific emotion. The joy, the fear, the surprise, the sadness, the rage... Without emotions there is no reaction, it is emotions that move us to action , that motivate us, so connecting with them makes people want to know more about your brand, try your offer or buy your product or service. In addition, it is easier to connect with someone when you talk about how you have overcome the real challenges that we all face, than by pretending that everything is very easy, because that way they will feel identified and transfer it to their own personal experience. N Link the story with your brand image. The user must easily relate that story that has managed to move them with your brand.